GDPR and Newsletter sign-up

by Mar 28, 2023

Yesterday I mentioned that double opt-in for newsletters is not required for GDPR (AVG).

But what is required to have a subscription form that is compliant with GDPR?

✅ Do add checkbox field with consent clause and a link to your privacy policy

✅ Do use clear and straightforward language when you ask for consent

❌ Don’t use pre-ticked checkboxes

❌ Don’t ask information you don’t need

But the most important one:

✅ Make it amazingly easy to withdraw consent

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