Lean folks talk about END-customer value.
‘END’ is an important qualifier.
Even in B2B software, your customer’s customer matters. A lot.
If your software doesn’t improve your customer’s customer’s life, you have not provided value to your immediate customer either.
Power Platform Advisor
Microsoft Power Platform Advisor with over 25 years of experience in IT with a focus on (marketing) automation and integration.
Helping organizations with scaling their business by automating processes on the Power Platform (Dynamics 365).
Expert in Power Platform, Dynamics 365 (Marketing & Sales) and Azure Integration Services. Giving advice and strategy consultancy.
Services:
– Strategy and tactics advise
– Automating and integrating
A daily newsletter on automation and eliminating friction
HTMX + ASPNET Core Razor = magic. ✨ But HyperScript? Not so much. 😅 As a developer, I gave HyperScript a try for client-side interactions. I really wanted to love it—especially since it’s from the same creator as HTMX. But every time I used it, I spent way too much...
For newsletter subscribers who've gone quiet, try a re-engagement campaign. 🔄 Send an email with a catchy subject line like "We miss you!" or "Is this goodbye?" Include a strong call-to-action to bring them back—maybe a special offer or a reminder of the value they...
Offer exclusive content to see who's paying attention to your newsletter. 📚 Send an email with a free downloadable guide, a private webinar invite, or early access to a new feature. Mention that it's exclusive for active subscribers. If they take advantage of the...