Listening accomplishes more than speaking
I see people falling into the same trap every time. I still even fall for it sometimes. They start talking when they should listen.
❌ When introducing your service or product
Starting with what your product fixes when you never ask your customer what the problem is.
💡Ask the follow-up-question: 'Why do you think my product will fix your problem?'
❌ When closing deals
Your customer doesn't raise objections, but you assume he must have them, so you are countering them.
💡Don't assume that the customer thinks you are expensive.
❌ When a customer has an issue
Your customer is giving feedback and criticism. Don't defend or throw excuses, even if you think the customer is wrong.
💡Feedback = Caring
❌ With friends and family
Your spouse is venting, you want to tell her what to do. She just wants to be heard and get it off her chest.
💡Free marriage tip!☝️
We talk because we think it's helping. it isn't!
Do you remember situations where listening would be the better option?