RSS Title as Email Subject

by Oct 4, 2022

💡Tip: How to add an RSS Title as an Email subject in ActiveCampaign?

I always write my daily ramblings first in my blog. This is the place where my content starts. Something about owning-your-own-content is important for me 😊.

This is the trigger for ActiveCampaign to send it to my subscribers.

But I couldn’t figure out how to set the email subject to the first post in the RSS feed. In ConvertKit this is extremely easy because it treats the first post in your RSS feed as a first-class citizen. In ActiveCampaign you use a loop and only loop one time.

My developer thinking was blocking out to try out the simplest solution first.

ActiveCampaign has variables you can use inside the loop, like:

✅ %RSS:ITEM:TITLE‌­‌%

✅ %RSS:ITEM:DATE%

✅ %RSS:ITEM:SUMMARY​​%

✅ %RSS:ITEM:LINK​​%

But I assumed these could not be used outside of the loop. How wrong I was: You can use these in your subject! 😁.

Open your campaign and go to Settings. As a Subject you put: %RSS:ITEM:TITLE%.

I assumed I can now also create a View-in-Browser link at the end of my email and use %RSS:ITEM:LINK%. This doesn’t work 😞?! How to do this?

Subscribe to
The Daily Friction

A daily newsletter on automation and eliminating friction

Related Content

Small, Daily Steps to Success!

Small, Daily Steps to Success! Success isn't birthed from grand, one-time events. It's the result of consistent, everyday actions. For instance, reading 10 pages daily trumps consuming a book in one go. This principle applies to fitness, relationships and business...

read more

Is Campaign still being used in Dynamics 365 Sales (CRM)?

Is Campaign still being used in Dynamics 365 Sales (CRM)? Campaign management has already been a long time in Dynamics 365 Sales, but is it still being used out in the wild? You can create a Campaign as a container for actions. You can add a Marketing List as a target...

read more

Think you need approval? Think again.

Think you need approval? Think again. In the fast-paced world of business, time is not just money; it’s everything. Yet, many processes are still handcuffed by the need for approvals. It's a common misconception that every decision needs a green light from someone...

read more
Share This